LEAN CANVAS vs BUSINESS CANVAS

The two tools which help map a business and identify its key constituents are my secret weapon to better understand businesses: Lean Canvas and Business. While both appear to be similar, yet they are actually very different. After using and researching on both of them as a part of our design thinking for startup activities,…

WE SURVIVED THE DRAGONS DEN!

Lights, Camera, Draaagonnnsss!! Dragons den is an opportunity to present your business story to the industry experts, who would look at it from an investment perspective and comment, criticize or appraise the business presented. Last year before going for our Christmas break we finally got a chance to participate in the DRAGONS DEN. Here is…

PRESENTING EDAMAME POD

In the previous blog you got to know how we Team Hi-Phive! Came up with our 3-in-1 grocery bag Edamame Pod. In this blog I would like to tell you more about Edamame on the basis of some of the elements from the business canvas model. This will be done to briefly outline what our…

ONCE UPON A STARTUP TIME, ENTERED TEAM HI-PHIVE!

As a part of our design thinking for startup module we are supposed to get into teams of four to five and work on our startup idea. Under the young enterprise challenge, our startup could be based on a product or a service (terms and conditions apply.) While for some working in a team can…

I FAILED AGAIN, NO YOU LEARNED MORE!

Behind every big success story are little tales of failure which makes success sweeter and even better. -Diary of a Cinephile No, I am not pursuing MA Philosophy but this is something I have been learning through my journey in MA Creative Industries and Creative Economy. While on one side this course is preparing us…

THANK YOU TOYOTA FOR GENCHI GENBUTSU

Genchi Genbutsu, originally is a key principle of the Toyota Production System. It suggests that in order to truly understand a situation one needs to go to genba, the “real place” – where work is done. Keeping with this, Toyota Production System inputs a high level of management presence on the factory floor, so that if a…

WHEN DESIGN THINKING MAKES A DIFFERENCE!

Design thinking is a human-centered approach to understand the needs of the people, the possibilities of technology and the profit aspect of any innovation a business comes up with. From all that I have learnt so far, design thinking actually is a creative process of problem solving. Rather than sitting in a room to find…

The IDEO way of doing it.

It is not the result but the process and efforts that go in to reach a set goal that matters. Our module: Design Thinking for Start-ups is all about learning and unlearning ways to make our journey towards a successful enterprise worth-a-while. On our first day of class where I was expecting some new industry…

ONCE UPON A BRANDING TIME  

Establishing a brand is like telling a story; this is something we have heard from a lot of people when it comes to talking about brands. But what is the plot of this story and what characters make it, is what very few people have answered clearly. Finally with our lecture on Brand Management in…

MIND YOUR OWN BUSINESS!! WELL OKAY: $

It’s all about the money! Isn’t it? No, I am not saying it’s JUST about the money but more or less in every walk of life say you as a housewife, as a struggling artist, a rich spoilt brat or maybe you as  an entrepreneur; you need to keep a track of what comes in,…

DECODING STRATEGY

What’s your strategy? Is a question relevant in all spheres of life, at every point of time. But did you know, strategy not always means a plan! In our Managing Creative Business Session on STRATEGY with Kent, we got to know a lot more than what we just thought of Strategy to be. Strategy which…

COMIC CON: A CONVENTION FOR THE DIGITAL TIMES

From “can I get an autograph?” to “A picture please!” and now “I need the official merchandise of my favourite band” times changed. Where on one side loving and admiring someone remains the same, expression of one’s die-hard fan spirit has evolved. This change vital from the psychological perspective has gained importance in the business…